Transnational Audiences : Media Reception on a Global Scale
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Overview
In an interactive and densely connected world, transnational communication has become a central feature of everyday life. Taking account of a variety of media formats and different regions of the world, Adrian Athique provides a much-needed critical exploration of conceptual approaches to media reception on a global scale.
Engaging both the historical foundations and contemporary concerns of audience research, Athique prompts us to reconsider our contemporary media experience within a transnational frame. In the process, he provides valuable insights on culture and belonging, power and imagination.
Beautifully written and strongly argued, Transnational Audiences: Media Reception on a Global Scale will be essential reading for students and teachers of global media, culture and communications.
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Details
- ISBN-13: 9780745670218
- ISBN-10: 0745670210
- Publisher: Polity Press
- Publish Date: May 2016
- Dimensions: 9.1 x 6.2 x 0.9 inches
- Shipping Weight: 1.1 pounds
- Page Count: 224
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