{ "item_title" : "The Ultimate Guide For CEOs", "item_author" : [" Forrest W. Heard "], "item_description" : "THE ULTIMATE GUIDE FOR CEOsAn executive guide to managing large, complex, and long-range projects.A manager sets objectives - A manager organizes - A manager motivates and communicates - A manager establishes yardsticks and develops people.Traditionally, we have searched for the miracle worker with the magic wand to turn an ailing organization around. However, establishing, maintaining, and restoring a theory does not require a Genghis Khan or Leonardo da Vinci in the executive suite. What's required is not genius; it is hard work. It is not being clever; it is being conscientious. It is what CEOs are paid for. In this book, Wayne Heard explains in detail how to manage large, complex, and long-range projects.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/1/59/755/791/1597557919_b.jpg", "price_data" : { "retail_price" : "53.50", "online_price" : "53.50", "our_price" : "53.50", "club_price" : "53.50", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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