{ "item_title" : "Understanding Investor Perception On Mutual Funds In India", "item_author" : [" Barnali Ghosh", "Soumendra Nath Bandyopadhyay", "Dr Swapan Kumar Maity "], "item_description" : "The book looks into the investor perception about Mutual Fund. The Authors intend to show light on the need of Investor Awareness about the Mutual Fund Industry so that investors are more sure in investing in Mutual Funds. The book also does a survey and tries to analyse the result to show investor perspective.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/35/940/632/0359406327_b.jpg", "price_data" : { "retail_price" : "31.28", "online_price" : "31.28", "our_price" : "31.28", "club_price" : "31.28", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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