{ "item_title" : "Understanding Pragmatics", "item_author" : [" Arjun Jadhav "], "item_description" : "Understanding Pragmatics: A Student's Guide by Prof. Dr. Arjun Jadhav is an insightful and comprehensive resource designed to introduce students, researchers, and language enthusiasts to the fascinating world of pragmatics. Written in clear, accessible language, this book demystifies the core principles of how meaning is constructed, interpreted, and negotiated in real-life communication.Covering a wide spectrum of topics-from Speech Act Theory, Deixis, and Presupposition to Politeness Strategies, Implicature, and Critical Discourse Analysis-this guide bridges foundational concepts with modern applications in digital media, memes, emojis, and online discourse. Each chapter is enriched with detailed examples, explanatory essays, and practical illustrations drawn from literature, drama, film, advertisements, and everyday conversation.Highlights include:Pragmatic theories from scholars like Austin, Searle, Grice, Brown & Levinson, and moreExploration of gender, power, ideology, and technology through a pragmatic lensInsightful discussions on computer-mediated communication, online politeness, and trollingApplications of pragmatics in legal, political, and medical discourseA dedicated focus on multimodal and digital pragmatics in today's connected worldThis book is especially useful for undergraduate and postgraduate students of English, Linguistics, Communication Studies, and Cultural Studies. With its academic depth and pedagogical clarity, Understanding Pragmatics serves both as a core textbook and a reference companion for those aiming to master the subtle art of meaning-making in human interaction.Whether you are new to the subject or deepening your existing knowledge, this guide empowers you to grasp how language functions beyond words-within context, culture, and cognition.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/9/79/829/456/9798294564377_b.jpg", "price_data" : { "retail_price" : "25.00", "online_price" : "25.00", "our_price" : "25.00", "club_price" : "25.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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