{ "item_title" : "Using Focus Groups in Research", "item_author" : [" Lia Litosseliti "], "item_description" : "Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data at group sessions* how to analyse the data produced", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/0/82/646/472/0826464726_b.jpg", "price_data" : { "retail_price" : "46.95", "online_price" : "46.95", "our_price" : "46.95", "club_price" : "46.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

Overview

Customers Also Bought

Details