{ "item_title" : "Virtual Production", "item_author" : [" Mark Sawicki", "Juniko Moody "], "item_description" : "This book, written by industry experts, provides a comprehensive understanding of virtual production processes, concepts, and technology - helping readers get to grips with this nascent technology.Topics covered are the history of virtual production, underlying technologies, creative potential, and production workflows. In addition, it delivers a detailed overview of the virtual production pipeline, from pre-production planning to post-production finishing. Each chapter explains specific aspects of virtual production, such as real-time rendering, motion capture, virtual cameras, LED screens, game engines, and collaborative workflows. Additionally, the book examines virtual production's ethical and cultural implications, including the impact on actors, the representation of diverse voices, and the democratization of filmmaking.Whether you're a student, teacher, or industry professional, Virtual Production will provide you with a solid foundation for comprehending the fundamental concepts behind a constantly evolving and intricate process.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/03/273/728/103273728X_b.jpg", "price_data" : { "retail_price" : "54.99", "online_price" : "54.99", "our_price" : "54.99", "club_price" : "54.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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