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Wine Positioning : A Handbook with 30 Case Studies of Wine Brands and Wine Regions in the World
by Pierre Mora
Overview
Introduction.- Part 1: How to differentiate Wine.- Part 2: Appelations and Wine Brands.- Part 3: Conclusion.
This item is Non-Returnable
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Details
- ISBN-13: 9783319244792
- ISBN-10: 3319244795
- Publisher: Springer
- Publish Date: December 2015
- Dimensions: 9.21 x 6.14 x 0.56 inches
- Shipping Weight: 1.11 pounds
- Page Count: 219
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