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Working for McDonald's in Europe|Tony Royle

Working for McDonald's in Europe : The Unequal Struggle

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Overview

This volume represents a real-life case study, revealing the interaction between the McDonald's Corporation - the most famous brand in the world - and the regulatory systems of a number of different European countries.

This item is Non-Returnable

Details

  • ISBN-13: 9780415207867
  • ISBN-10: 041520786X
  • Publisher: Routledge
  • Publish Date: December 2000
  • Dimensions: 9.44 x 6.4 x 0.74 inches
  • Shipping Weight: 1.1 pounds
  • Page Count: 256

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