{ "item_title" : "iPhone App Development", "item_author" : [" Craig Hockenberry "], "item_description" : "Anyone with programming experience can learn how to write an iPhone app. But if you want to build a great app, there's a lot more to it than simple coding: you also need to know how design and market your creation. This easy-to-follow guide walks you through the entire process, from sketching out your idea to promoting the finished product.Get to know the tools for developing your iPhone appDesign a great app before you start codingBuild a complex app with Xcode and Interface BuilderDecide how to brand your app-then beta-test that brand in the real worldLearn the inside scoop on how to get your app into the App StorePromote your product, track sales, and build a strong customer following", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/0/59/680/977/0596809778_b.jpg", "price_data" : { "retail_price" : "39.99", "online_price" : "39.99", "our_price" : "39.99", "club_price" : "39.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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