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Heads, You Win! : How the Best Companies Think--And How You Can Use Their Examples to Develop Critical Thinking Within Your Own Organization
by Quinn Spitzer and Ron Evans
Overview
For anyone curious about where the fault lies in great corporate mistakes (such as New Coke and AT&T's acquisition of NCR), "Heads You Win" provides on-target answers.
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Details
- ISBN-13: 9780684838755
- ISBN-10: 0684838753
- Publisher: Touchstone Books
- Publish Date: February 1999
- Dimensions: 8.62 x 5.48 x 0.73 inches
- Shipping Weight: 0.87 pounds
- Page Count: 304
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