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Absolute Essentials of Social Marketing|Jeff French

Absolute Essentials of Social Marketing

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Overview

Absolute Essentials of Social Marketing provides a comprehensive yet accessible guide to Social Marketing theory and practice, offering systematic approaches to influence behaviour for personal and social good through marketing principles and behavioural science.

This item is Non-Returnable

Details

  • ISBN-13: 9781041193050
  • ISBN-10: 104119305X
  • Publisher: Routledge
  • Publish Date: July 2026
  • Dimensions: 8.5 x 5.5 x 0.25 inches
  • Shipping Weight: 0.54 pounds
  • Page Count: 74

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