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Absolute Essentials of Strategic Marketing|Tony Proctor

Absolute Essentials of Strategic Marketing

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Overview

Strategic marketing is a complex topic and this shortform textbook illuminates its fundamental elements to provide a birds-eye view of the field for students of marketing strategy. This book is valuable reading for marketing students around the world.

This item is Non-Returnable

Details

  • ISBN-13: 9780367437756
  • ISBN-10: 0367437759
  • Publisher: Routledge
  • Publish Date: July 2020
  • Dimensions: 8.6 x 5.4 x 0.5 inches
  • Shipping Weight: 0.55 pounds
  • Page Count: 126

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