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{ "item_title" : "Attention First", "item_author" : [" Stanley Henry "], "item_description" : "Grow your audience first, and your business will follow For decades, aspiring entrepreneurs have been told to create a product, get investors, and build a website - and then hope that customers show up. But what if that's backwards? Before products and sales funnels, there are people - and people buy from who they know, remember, and trust. Drawing on his experience building a seven-figure agency that generates over 20 million social views a month, Stanley Henry argues that attention is the most valuable asset a modern business can have. Through the Attention First framework, Stanley shows how entrepreneurs, creators and small business owners can build a meaningful audience, create content that attracts opportunities, and establish the foundation of a business that's impossible to ignore. Build your audience before your product, so early followers become paying customers from day one Create content thatactually converts to sales, not just views, using the same organic strategies behind Stanley's success Move through five clear stages for audience growth, from networking to phenomenon Shift from social platforms to owned channels and future-proof your business against algorithm changes or platform collapse Grow sustainably, without the burnout that comes from chasing every trend Whether you're ready to quit your day job, launch a new venture, or accelerate a business you've already started, Attention First is a practical, no-excuses roadmap for finding and growing your audience.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/39/447/081/1394470819_b.jpg", "price_data" : { "retail_price" : "24.95", "online_price" : "24.95", "our_price" : "24.95", "club_price" : "24.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }
Attention First|Stanley Henry

Attention First

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Overview

Grow your audience first, and your business will follow

For decades, aspiring entrepreneurs have been told to create a product, get investors, and build a website - and then hope that customers show up. But what if that's backwards? Before products and sales funnels, there are people - and people buy from who they know, remember, and trust. Drawing on his experience building a seven-figure agency that generates over 20 million social views a month, Stanley Henry argues that attention is the most valuable asset a modern business can have.

Through the Attention First framework, Stanley shows how entrepreneurs, creators and small business owners can build a meaningful audience, create content that attracts opportunities, and establish the foundation of a business that's impossible to ignore.

  • Build your audience before your product, so early followers become paying customers from day one
  • Create content thatactually converts to sales, not just views, using the same organic strategies behind Stanley's success
  • Move through five clear stages for audience growth, from networking to phenomenon
  • Shift from social platforms to owned channels and future-proof your business against algorithm changes or platform collapse
  • Grow sustainably, without the burnout that comes from chasing every trend

Whether you're ready to quit your day job, launch a new venture, or accelerate a business you've already started, Attention First is a practical, no-excuses roadmap for finding and growing your audience.

Details

  • ISBN-13: 9781394470815
  • ISBN-10: 1394470819
  • Publisher: Wiley
  • Publish Date: April 2027

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