{ "item_title" : "Beginner's Guide to Coffee Shop Financial Statements and Financial Ratios", "item_author" : [" Dba Mba Borosky "], "item_description" : "Your coffee shop is busy. So where is the money? Most shop owners cannot answer that. The line is out the door at 8 am, the P&L shows a profit, and there is still not much in the bank. The numbers are telling you why. You just have to know how to read them. This book shows you how. Dr. Paul Borosky, DBA, MBA, has built 1,000+ startup budgets for small-business owners. Here he walks you through every line of a coffee shop's financials, one at a time, in plain English. You follow one shop, Mountains of Coffee and More, from its startup budget through three years behind the bar. Every line item and ratio gets the same four steps: 1. What it is.2. In other words. The plain-English version.3. Analysis tips. What to look for.4. The analysis and a letter grade, measured against coffee shop benchmarks. Inside you will learn how to: - Build and judge a startup budget: the buildout, the espresso bar, sources and uses, cash runway, and breakeven.- Read a Profit and Loss Statement, from sales down to net income.- Control the big three: beverage and food cost, labor cost, and prime cost.- Know what your rent should cost before you sign the lease.- Read a balance sheet and a cash flow statement without an accounting degree.- Calculate and grade the ratios that matter: liquidity, profitability, efficiency, and debt.- Compare your numbers to coffee shop and cafe benchmarks and know where you stand. You also get a full report card for the example shop, a blank report card for your own, a benchmark table, and a glossary.Mountains of Coffee and More is a good shop with a full morning line. It also opened with too little cash, pays too much for labor and rent, and will take almost seven years to pay back. It earns a B. You will see exactly where that shows up in the numbers. Then you will know how to find it in yours. No jargon. No theory. Just your numbers, line by line. Pull your own Profit and Loss Statement, turn to page one, and start grading.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/9/79/817/885/9798178857922_b.jpg", "price_data" : { "retail_price" : "19.99", "online_price" : "19.99", "our_price" : "19.99", "club_price" : "19.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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