menu
{ "item_title" : "Brands with a Conscience", "item_author" : [" David Horner", "Sandra Horlings "], "item_description" : "Editors Nicholas Ind and Sandra Horlings, along with chapter contributors provide a set of foundational attributes to help guide a strategy for responsible growth. These attributes span the public persona of an organization, the actions to take when things go wrong, the effort invested in developing relationships, the promotion of core values, and balancing success across various categories.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/0/74/947/544/0749475447_b.jpg", "price_data" : { "retail_price" : "42.99", "online_price" : "42.99", "our_price" : "42.99", "club_price" : "42.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }
Brands with a Conscience|David Horner

Brands with a Conscience : How to Build a Successful and Responsible Brand

local_shippingShip to Me
In Stock.
FREE Shipping for Club Members help

Overview

Editors Nicholas Ind and Sandra Horlings, along with chapter contributors provide a set of foundational attributes to help guide a strategy for responsible growth. These attributes span the public persona of an organization, the actions to take when things go wrong, the effort invested in developing relationships, the promotion of core values, and balancing success across various categories.

This item is Non-Returnable

Details

  • ISBN-13: 9780749475444
  • ISBN-10: 0749475447
  • Publisher: Kogan Page
  • Publish Date: March 2016
  • Dimensions: 9.21 x 6.14 x 0.51 inches
  • Shipping Weight: 0.75 pounds
  • Page Count: 240

Related Categories

You May Also Like...

    1

BAM Customer Reviews