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CIM Coursebook 01/02 Marketing Environment|Mike Oldroyd

CIM Coursebook 01/02 Marketing Environment

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Overview

This text is a coursebook tailored specifically for students undertaking the Marketing Environment module of the CIM Certificate. Co-written by the CIM Senior Examiner for the Marketing Environment module, the book is completely revised and updated to fit in with the syllabus, and is officially endorsed by the CIM and approved by the CIM Chief Examiner.

This item is Non-Returnable

Details

  • ISBN-13: 9780750653060
  • ISBN-10: 075065306X
  • Publisher: Butterworth-Heinemann
  • Publish Date: November 2001
  • Page Count: 336

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