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E-Learning Strategies|Don Morrison

E-Learning Strategies : How to Get Implementation and Delivery Right First Time

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Overview

As more than 90% of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for e-learning. This book shows those companies how to get e-learning implementation right first time. Don Morisson explores and explains the whole implementation continuum - strategy, vendor selection, technology, implementation, culture change, content development and delivery. Most importantly he stresses that the success or failure of an e-learning initiative is directly related to the underlying strategic thinking. Written for a more mature, second generation e-learning market the book provides a practitioner's handbook to both guide the novice and inform the veteran.
* Focuses on the reader's needs
* Focuses on the strategic issues of e-learning
* Informed by key business drivers
* Supported and endorsed by PWC
Readership: Senior managers including CEOs, CIOs, CLOs, HR Directors, middle management responsible for implementing and/or delivering e-learning, consultants

This item is Non-Returnable

Details

  • ISBN-13: 9780470849224
  • ISBN-10: 0470849223
  • Publisher: Wiley
  • Publish Date: May 2003
  • Dimensions: 9.58 x 6.82 x 1.2 inches
  • Shipping Weight: 2.12 pounds
  • Page Count: 428

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