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Global High-Tech Marketing|Jules E. Kadish

Global High-Tech Marketing : An Introduction for Technical Managers and Engineers

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Overview

Export marketing holds the promise of vastly increased sales and market share for companies of all sizes. This book gives you the tools you need to go from ground zero -- virtually no experience in international marketing -- to the point where you can confidently pull together an effective plan for marketing your products overseas.

This item is Non-Returnable

Details

  • ISBN-13: 9780890067048
  • ISBN-10: 089006704X
  • Publisher: Artech House Publishers
  • Publish Date: January 1993
  • Dimensions: 9.35 x 6.39 x 0.73 inches
  • Shipping Weight: 1.06 pounds
  • Page Count: 212

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