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A Handbook of Qualitative Methodologies for Mass Communication Research|Nicholas W. Jankowski

A Handbook of Qualitative Methodologies for Mass Communication Research

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Overview

This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.

This item is Non-Returnable

Details

  • ISBN-13: 9781138134867
  • ISBN-10: 1138134864
  • Publisher: Routledge
  • Publish Date: December 2015
  • Dimensions: 8.5 x 5.5 x 0.69 inches
  • Shipping Weight: 1.06 pounds
  • Page Count: 288

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