{ "item_title" : "Key Issues for Management of Innovative Projects", "item_author" : [" Bernardo Llamas", "Felipe Luis Mazadiego", "María Dolores Storch de Gracia "], "item_description" : "This book gathers pioneering experiences based on the same concept: innovation. According to Schumpeter's research, there would be four types of innovations: product or service innovation (market introduction of a new type of good), process innovation (introduction of a new type of production), market innovation (introduction of a new market in a country or a new market structure), and innovation of matter (introduction of a new raw material). This book contains ten chapters organized in four main sections: (a) Strategic Issues, (b) Risk Management in Innovative Projects, (c) Economic Issues and Financing Innovation, and (d) Leadership and Teamwork.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/9/53/513/467/9535134671_b.jpg", "price_data" : { "retail_price" : "155.00", "online_price" : "155.00", "our_price" : "155.00", "club_price" : "155.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

Overview

Customers Also Bought

Details