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Marketing in Publishing|Robin Birn

Marketing in Publishing

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Overview

Offers a wealth of practical information on creative strategies to increase book sales in a competitive and rapidly changing marketplace and gives expert guidance on different elements of the marketing process.

This item is Non-Returnable

Details

  • ISBN-13: 9780415151344
  • ISBN-10: 0415151341
  • Publisher: Routledge
  • Publish Date: June 1997
  • Dimensions: 9.12 x 6.06 x 0.55 inches
  • Shipping Weight: 0.62 pounds
  • Page Count: 176

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