Marketing and Smart Technologies : Proceedings of Icmarktech 2020
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Overview
How committed I am with Tourist-Intelligent Virtual Assistants?.- Human Intelligence vs Artificial Intelligence: A Comparison of Traditional and AI-based.- Methods for Prospect Generation.- A trademark image retrieval tool based on deep learning features.- The Impact of TikTok on Digital Marketing Sentiment Analysis using web-based platforms on virtual education during the 2020 lockdown.- The Post COVID-19 Shopping Experience: Thoughts on the Role of Emerging Retail Technologies.- Contribution of Research and Development to the Efficiency of Social Progress in Latin America: Patents.- The Organizations' Paths to Market Success.- The Application of Text Mining for the analysis of connotation in a Higher Education Institution.
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Details
- ISBN-13: 9789813341852
- ISBN-10: 9813341858
- Publisher: Springer
- Publish Date: March 2022
- Dimensions: 9.21 x 6.14 x 1.65 inches
- Shipping Weight: 2.52 pounds
- Page Count: 797
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