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The Platformisation of Consumer Culture : A Digital Methods Guide
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Overview
This book offers a unique methodological guide for social and marketing scholars interested in understanding and using digital methods to explore the processes of platformisation of consumer culture unfolding on digital media.
This item is Non-Returnable
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Details
- ISBN-13: 9789463729567
- ISBN-10: 9463729569
- Publisher: Routledge
- Publish Date: May 2024
- Dimensions: 9.21 x 6.14 x 0.69 inches
- Shipping Weight: 1.25 pounds
- Page Count: 280
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