{
"item_title" : "Product Planning Essentials",
"item_author" : [" Kenneth Kahn "],
"item_description" : "This book addresses the interdisciplinary nature of product development and product management. Instructors, students, and practitioners will benefit from chapters on design and legal considerations, expanded discussion of global considerations, and product planning best practice, all new to this edition. ",
"item_img_path" : "https://covers1.booksamillion.com/covers/bam/0/76/562/608/076562608X_b.jpg",
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Overview
This book addresses the interdisciplinary nature of product development and product management. Instructors, students, and practitioners will benefit from chapters on design and legal considerations, expanded discussion of global considerations, and product planning best practice, all new to this edition.
This item is Non-Returnable
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Details
- ISBN-13: 9780765626080
- ISBN-10: 076562608X
- Publisher: Routledge
- Publish Date: May 2011
- Dimensions: 8.9 x 6.1 x 0.6 inches
- Shipping Weight: 0.85 pounds
- Page Count: 280
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