{
"item_title" : "Strategic Management",
"item_author" : [" Cliff Bowman", "David C. Asch "],
"item_description" : "This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.",
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Overview
This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.
This item is Non-Returnable
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Details
- ISBN-13: 9780333387658
- ISBN-10: 0333387651
- Publisher: Red Globe Press
- Publish Date: June 1987
- Dimensions: 9.21 x 6.14 x 0.86 inches
- Shipping Weight: 1.3 pounds
- Page Count: 407
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