{ "item_title" : "Understanding Research Methods and Statistics in Psychology", "item_author" : [" Helen Gavin "], "item_description" : "Understanding Research Methods and Statistics in Psychology offers broad-ranging coverage of basic and advanced qualitative and quantitative methods, exploring similarities and tensions between the two; a sequential structure starting from first principles to more advanced techniques; and a commitment to anchoring each of these techniques in relations to real psychological research, laying a foundation of necessary skills that will allow psychology students to confidently carry out their own investigations.Key Features: An organization that works well for students starting at basic level, then moving on to more advanced research methods and statistics study at higher levels;A creative and practical selection of heuristic devices that will cement knowledge of the techniques and skills covered in the textbook; andFully interactive and password protected companion website for instructors and students, providing an array of features to help teaching and learning.Understanding Research Methods and Statistics in Psychology will be essential reading for undergraduate students taking research methods and statistics in psychology. Helen Gavin is Head of the Division of Psychology at the University of Huddersfield, U.K.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/1/41/293/442/1412934427_b.jpg", "price_data" : { "retail_price" : "116.00", "online_price" : "116.00", "our_price" : "116.00", "club_price" : "116.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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