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CIM 97 Inter Marketing Strategy|Fifield

CIM 97 Inter Marketing Strategy

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Overview

This is an updated edition of the popular workbook written for students studying the International Marketing module in the CIM Diploma. Each unit contains objectives, test tasks, practical examples and case studies, questions to test knowledge, a chapter summary, and revision tips.

This item is Non-Returnable

Details

  • ISBN-13: 9780750635820
  • ISBN-10: 0750635827
  • Publisher: Butterworth-Heinemann
  • Publish Date: April 1998
  • Page Count: 176

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