{
"item_title" : "Consumer Decision-Making, Analytics and AI",
"item_author" : [" Andrew Smith", "Evgeniya Lukinova", "John Harvey "],
"item_description" : "Based on extant and emerging research the book presents new evidence and innovative theoretical structures and concepts to explore how data analytics and AI can influence consumer thinking and behaviour. It is a seminal work on a complex but urgent issue in social and behavioural science.",
"item_img_path" : "https://covers2.booksamillion.com/covers/bam/1/03/283/044/1032830441_b.jpg",
"price_data" : {
"retail_price" : "233.99", "online_price" : "233.99", "our_price" : "233.99", "club_price" : "233.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : ""
}
}
Consumer Decision-Making, Analytics and AI
Other Available Formats
Overview
Based on extant and emerging research the book presents new evidence and innovative theoretical structures and concepts to explore how data analytics and AI can influence consumer thinking and behaviour. It is a seminal work on a complex but urgent issue in social and behavioural science.
This item is Non-Returnable
Customers Also Bought
Details
- ISBN-13: 9781032830445
- ISBN-10: 1032830441
- Publisher: Routledge
- Publish Date: June 2025
- Dimensions: 9.21 x 6.14 x 0.44 inches
- Shipping Weight: 0.89 pounds
- Page Count: 142
Related Categories
