{
"item_title" : "Project Marketing",
"item_author" : [" Milind Trivikram Phadtare "],
"item_description" : "This book is a comprehensive and practical guide to project marketing--a crucial aspect of businesses worldwide. Drawing on extant marketing their, it provides key definitions and discusses concepts such as segmentation, target marketing, positioning in projects, and organizational buyer behaviour. ",
"item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/36/735/091/0367350912_b.jpg",
"price_data" : {
"retail_price" : "57.99", "online_price" : "57.99", "our_price" : "57.99", "club_price" : "57.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : ""
}
}
Project Marketing : A Practical Approach
Other Available Formats
Overview
This book is a comprehensive and practical guide to project marketing--a crucial aspect of businesses worldwide. Drawing on extant marketing their, it provides key definitions and discusses concepts such as segmentation, target marketing, positioning in projects, and organizational buyer behaviour.
This item is Non-Returnable
Customers Also Bought
Details
- ISBN-13: 9780367350918
- ISBN-10: 0367350912
- Publisher: Routledge India
- Publish Date: December 2022
- Dimensions: 9.21 x 6.14 x 0.25 inches
- Shipping Weight: 0.39 pounds
- Page Count: 104
Related Categories
